Meet J

J was approaching retirement and looking to downsize. She initially tried selling the home herself, pricing it at $950,000, but after a while of inaction, she had to drop it $925,000. Still, there were no bites on the home.

We took the listing and priced it at $1,050,000. Her retirement was coming up and she’d be on a fixed income, so it was important for me to make sure she would be financially comfortable.

First, we staged the home using J’s own furniture to keep within her budget restraints. Then, we marketed the home to over 1500 people through our databse, door knocking the area and inviting those that had visited the home in the past. We partnered with my lender and hosted a “Mega Open House” complete with food, drinks, and over 100 balloons.

Because of our aggressive marketing, over 300 people came through the home and we received an all cash offer on the list price, as well as 40% down! To anticipate the avoidance of further fees for J, I negotiated to sell the home “AS IS” and have the buyer pay for the termite repairs, which saved my seller $4,000!